Fiesta Focus
A hand-drawn masterpiece for Cinco De Mayo promo.
Ready For The Holidays
Holidays and events can sneak up on you fast. One day you’re planning the drop, the next you realize the calendar’s closing in, and the last thing you can afford is to show up empty-handed without packaging for launch.
That’s exactly what Headsmokez found themselves dealing with. Cinco de Mayo was just a couple of weeks around the corner and they needed high quality packaging that wasn’t just festive, it had to be ready in under two weeks. No room for delayed drops. No second chances.
The Inspiration Before Execution
A rush timeline doesn’t mean cutting corners, it means sharper choices. We pulled together several festive references, each capturing a different flavor of Cinco de Mayo, so the client could quickly see the possibilities and land on the one that felt just right.
Bringing Ideas Together
After everything clicked for the client, they didn't just pick one, they wanted to combine the best parts of them. The skeleton couldn’t just stand beside a bottle, he had to live in the scene. Sombrero on, joint in hand, cruising behind the wheel of a lowrider.
Then came the name, Dulce De Fiesta. With three words, the design went from an idea to an identity. What started as scattered sketches became a vivid story we could bring to life, first in pencil, then in full color.
The Final Product
Once the Dulce De Fiesta design was finalized, the countdown was on. Every step of production had to move fast but flawless. Files prepped. Printing managed. Packaging shipped. All within days, not weeks.
By the deadline, the client had finished bags, boxes, stickers and lighter wraps in hand, ready to hit the shelves for Cinco de Mayo.
But we didn’t stop there.
To amplify the launch, we built a custom 2D animated mockup that carried the same colors, textures, and energy of the design, turning one drop into a full visual experience.
From physical products to animated promo, every piece worked together to make sure Dulce De Fiesta didn’t just show up, it owned the moment.
Pro Tip: Drop on time, every time.
This animated mockup promo showcases the full set of the printed products working together. From die cut stickers and 8th bags to lighter wraps and boxes, each item is revealed in motion to highlight the cohesive design across multiple formats.